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Blue Ocean Strategy Summary

The six rules of the blue ocean strategy rebuild the limits of the market. Blue ocean strategy is the simultaneous pursuit of differentiation and low cost to open up a new market space and create new demand. Red Ocean Strategy Expert Program Management Pay attention to the global picture and do…

Blue Ocean Strategy Summary Pdf

Blue ocean strategy is the simultaneous pursuit of differentiation and low cost to open up a new market space and create new demand. It is the idea of trying to find market spaces that are free of competitors by creating and caputuring new demand making the competition irrelevant. Blue Ocean Lea…